Charonite has joined forces with leading global web analytics and SEO solution provider WebTrends.

TA' XBIEX - 01/07/2008 - Charonite has joined forces with leading global web analytics solution provider WebTrends, expanding the range of consultancy services offered to its customers in Malta.
Charonite assists clients in assessing their current situation, while adopting good strategies, supported by web analytics, Search Engine Optimisation (SEO) activities and Business Intelligence (BI) technology to increase online conversion, retention and brand interaction. Our services include professional SEO and position monitoring services, bespoke development of customised search technology solutions, User Interface (UI) design consultancy, A/B testing, heatmap analysis and optimisation.

Using the WebTrends Analytics Platform, which forms part of the WebTrends Marketing Lab, clients can accurately track customer conversions, ROI and have actionable insights by setting goals, and success/failure metrics.

"We're proud to associate ourselves with the number one web analytics company in the world, being able to offer new services to our clients while building up on our reputation for reliable solutions", said Angelo Dalli, Managing Director of Charonite. "Our partnership with WebTrends enables us to focus on delivering customised solutions to mid-sized and enterprise customers who have large number of online transactions that need to be handled differently from the countless ready-made reports that other analytics providers offer", said Dalli.

Clients can use the Charonite and WebTrends web analytics solutions to create customised marketing and online experiences, leading to higher conversion rates of visitors to paying clients, and better optimisation of paid search results and organic search results.

Charonite is offering its enhanced new services to various industry sectors including Retail, Financial Services, Transportation, Telecoms, Online Gaming, and Media clients, which can all benefit from the hosted or stand-alone solutions implemented by Charonite and WebTrends.


About WebTrends Inc.
WebTrends provides web analytics and online marketing solutions to optimize marketing campaigns and customer engagement. WebTrends Marketing Lab delivers the industry's most recognized analytics, search engine marketing (SEM) and visitor intelligence solutions to enable companies to understand their customers, drive customer engagement and enhance marketing and brand awareness. Thousands of leading global organizations, including General Mills, Microsoft, Reuters and Ticketmaster have chosen WebTrends business solutions and client services expertise to optimize their marketing initiatives.

About Charonite Co. Ltd.
Charonite is an innovative technology venture that develops cutting edge software applications combining various technologies, creating new products and techniques and valuable Intellectual Property, specialising in the fields of Search Engine technology, Intelligent Transportation Systems and advanced computing clusters. Charonite also provides consultancy, SEO services and web analytics and online marketing solutions via its strategic partnerships and own solutions. The company’s software is in daily use by over 160,000 users.

WebTrends Partner